The Action Sports Guide 2.0 by Aaron Fraser is a modern, no-nonsense playbook for athletes, creators, and enthusiasts in motorsports, powersports, and extreme sports. Designed for anyone passionate about riding—whether amateur or professional—it offers a clear path to turning that passion into profit. Fraser dismantles myths about sponsorships, showing how to become a valuable marketing partner, not just a free-gear seeker. Readers learn how to build a brand, grow an audience, and activate ...
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