How to Market Your ICO: Learn the marketing building blocks of how to create an authentic, robust fanbase ahead of your Initial Coin Offering (ICO) or Token Sale. (ICO Marketing Book 1)

As the blockchain protocols take the technology world by storm, a new type of crowdfunding has emerged and it’s called an Initial Coin Offering (ICO) or Token Sale. In 2017 alone, more than $2 billion has been raised this way and most of that was in the second half of the year. In late 2016 and